Invited by alumnus Dr. Royce Yuen who is currently teaching Consumer Insights for the Masters of Arts in Communication programme of the School of Communication, 4 outstanding Communication alumni shared with students their practical experience in a lecture on consumer insights on 7 March 2015.
Coming from diverse backgrounds ranging from renowned financial institution to charitable organisation, the 4 alumni namely Alex Mo, Managing Director of Roadshow Ltd; Alison Ho, Head of CSR of Hang Seng Bank; Katherine Yu, Product and Customer Proposition Head, Wealth Insurance of HSBC Limited and Miranda Cheung, Executive Manager, Strategy and Development of Make a Wish Hong Kong shared their invaluable experience on corporate social responsibility, customer service and media business.
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(From left) Communication alumni Katherine Yu, Alex Mo, Miranda Cheung, Dr. Royce Yuen and Alison Ho pose for a photo before the lecture starts |
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Students gain valuable experience from the lecture given by Communication alumni |
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